Ep101: When Things Go Sideways

27 minutes

Sometimes things go sideways. Especially when we have big plans, but absolutely no…”plan”. Like, for instance, our “plan” to make last episode a two-parter. But as always – our stories are yours to learn from.

Why is that important for business?

When you are a busy entrepreneur with more ideas than time, things are bound to go sideways. Between the idea and the actual awareness of what it takes to execute the idea are often a massive disconnect. We want something to happen, we make no actual plan to make it happen, and *poof* frustration.

Sometimes, it’s a matter of asking, “what would have to happen to make this idea a reality?” Before we even get to the action phase, we are skipping the part where we even evaluate how or what would need to happen. A missed opportunity like this usually involves a lot of skipped conversations.

Everyone talks about how life has sped up, but there’s a deeper problem beyond the obvious lack of time to execute. We have almost developed an inability and intolerance to sink down into a thought and think it through. We have to find, make and insist upon the time and energy required to go deep on our ideas before we move to the next thing, or we’ll never be able to bring a great idea into the world.

This is why we need to check in when we are feeling frustrated, and ask ourselves, “am I giving this idea or this desire the time, energy and focus it needs?”

The inherent underlying problem is prioritization - we have a stack of ideas but not the time to dedicate to them. And this means hard questions are necessary – “which ones do I care about?”; “which ones am I willing to not work on right now?”; and “what am I willing to stop doing in order to give this new thing the time and energy it requires?” It’s like running around putting a penny in 10,000 buckets, and then becoming frustrated that none of those buckets are amassing wealth. We have to remove the frustration from the space in order to do that.

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